If you don’t want people to know your address, then why bother to add a business to Google Maps without an address? That’s a good question. There are certain professions, like car mechanics where people feel uncomfortable with their home address being online. However, Google Maps is an excellent marketing resource for local businesses. But, to be honest not every business operates from a physical location. This is completely different than the case of your business not showing up on Google Maps. Business owners who want their businesses listed but don’t have a physical location can still find their way onto Google Maps. The listing will generate customer leads and help to grow the business through new customer acquisition.
Any business without a physical location should still pursue a Google Maps listing. That said, in this article, we are going to go over the basics of how you can achieve a Google Maps listing without an address. In the end, AZ Citation Services experts give you a step-by-step guide on how to do it!
What are no-address businesses?
Many businesses operate without having a physical location for customers. Mobile mechanics and welders, web-based companies, delivery services, and other businesses that don’t require customers to visit a physical location are still valuable members of the local economy. Some of these businesses may actually have a physical location that is not customer-facing. So, how can they add a business to Google Maps without an address?
Running a no-address business is becoming increasingly popular, especially with the growth of web-based businesses and remote work. Don’t worry, you can still fully optimize your Google My Business listing. These businesses should still consider listing on Google Maps in the city where the business is registered to generate leads and contacts in the local community. The listing is valuable, even for businesses operating on a national or global scale.
What are Google Business location requirements?
Google Maps has certain requirements for local business listings. Even when your business doesn’t want to display an address in the listing, Google requires a mailing address for the business. That way it verifies that the business exists and is registered in the area where the listing will appear. Without this verification process, fake businesses could populate listings and dilute the validity of Google Maps. If you are trying to figure out how to use Google My Business to get more customers, we have blogs on that as well. Go and check it out!
So, to register a business with Google Maps, Google Support says you must first add your information through Google My Business. You also need to sign in to your Google account to move through this process. Use your business email when setting up the initial Google account to keep everything separate from your personal account. Though it’s not mandatory, it keeps the business under a separate digital roof.
After signing in and entering the Google My Business setup, go ahead and enter your business address. Don’t worry, the address will not be listed on the Google Maps listing. Select the “I deliver goods and services to my customers” option, and your business will have a listing without an address. After selecting this option, go ahead and enter your service areas and business specifics for the listing. The service areas are especially important because that is where your business will appear. We recommend you enter these correctly to have your listing appear in the most relevant search queries.
Google My Business support
If you struggle to implement the listing, Google Support can answer most of your questions. One of the most common issues that people can face, is a listing that does not show all of the business information. This situation happens because the business is not yet verified. Google mails a card to the address with a verification code to ensure the business is functioning at the designated address.
If another issue arises, the support site has a full community of helpful people. Also, you can contact Google directly. Try the online help and the community before contacting support because the answers are often easy to find for basic issues. You can’t verify the business listing without completing all the steps, and support does not change this reality.
Step-by-step guide on how to add a business to Google Maps without an address
If you want to add a business to Google Maps without an address, you should follow this step-by-step guide. It’s really easy and you can do it in a matter of minutes. So, to add your business to Google Maps you have to follow 5 steps:
- Get started on your account – Go to the Google My Business page and click “Start Now”.
- Enter your business’s name – Enter the name of your business and click ‘Next’. Always include your services in your name too. This will ensure that you appear higher in Google Maps when people search for your services.
- Tell Google that you don’t want your address to be displayed – Ensure the ‘No’ option is checked because this will tell Google to hide your address. Don’t worry, you will be adding the areas that you serve in the next step!
- Tell Google where you serve your customers – Now for the important bit! Add all the areas that you serve by entering the names of towns, cities, regions, or postcodes. Doing this will ensure that when people search for your services from the areas that you’ve specified, your business listing will appear.
- Verify your business – Follow the last few steps to enter a few more details about what you do. You’ll be asked lastly to enter your business mailing address. Google will use this address to send you a verification postcard but the address will be hidden from the public. Click ‘Next’ to finish creating your listing.
You’re now well on the way to increasing your chances of being found in Google Maps. Not only this, but your website will gradually rank higher in Google Maps as you start to collect Google reviews and make Google Posts.
So, we’ve come to the end of our journey. We hope that this article was helpful and that you will be able to add a business to Google Maps without an address easily after what you’ve just read. Good luck with your business endeavors, we hope you’ll do great!